Tracking Split on ‘Jurassic World Rebirth’ as July 4 Box-Office Race Begins

Forecasts for the Scarlett Johansson–led sequel range from $100 million to $185 million as Universal mounts an aggressive holiday rollout amid questions of franchise fatigue.

Jurassic World Rebirth

Universal’s Jurassic World Rebirth stampedes into U.S. cinemas on 2 July, and early tracking shows a wide scatter of estimates as analysts gauge whether audiences still have an appetite for dinosaurs. Box Office Pro projects a domestic haul of $100 million–$120 million for the three-day frame, rising to as much as $150 million over the full five-day Independence Day corridor. Rival service Quorum is markedly higher, citing unaided awareness to forecast $165 million–$185 million across the same span, while BoxOfficeTheory’s modelling lands in the $116 million–$135 million band.

The Gareth Edwards-directed sequel premiered in London on 17 June, earning stronger social-media sentiment than 2022’s Dominion according to analytics firm RelishMix. Headlined by Scarlett Johansson, Mahershala Ali and Jonathan Bailey, the film runs 133 minutes and follows a rainforest expedition that uncovers a new genetic threat. Franchise momentum remains formidable: the first three World entries generated $1.4 billion domestically and $3.9 billion worldwide, giving Universal confidence that the brand can weather mixed critical reception.

Marketing has been omnipresent. Universal rolled out a two-minute trailer during the NBA Finals, partnered with Amazon for an Alexa skill that lets users “hatch” virtual raptors, and timed the Bangkok opening of a $35 million “Jurassic World: The Exhibition” to the film’s release window.

Fandango reports Rebirth owns 72 percent of all ticket pre-sales for movies opening the first week of July, while premium-format upcharges could lift averages; the studio has reserved IMAX and Dolby Cinema screens until Warner Bros.’ Superman arrives on 11 July.

Still, some observers caution that even a $150 million launch would trail the $208 million debut of 2015’s Jurassic World and the $145 million start of Dominion, signalling possible franchise fatigue. FandomWire calculates that the new instalment, budgeted at a reported $275 million after rebates, needs roughly $750 million worldwide to break even once marketing and exhibitor cuts are tallied.

Universal insiders counter that robust overseas interest—particularly in China, where the film secured a rare day-and-date release—could narrow the gap. Advance sales in 17 international markets open today, and industry tracker Comscore will issue first-day indications on Thursday morning.

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