Following yet another triumphant weekend at the box office, the enchanting collaboration between Barbie and its director, Greta Gerwig, continues to etch history in cinematic achievements.

Greta Gerwig has now etched her name as the highest-grossing female director in the history of the US box office, surging past the co-director of Frozen II, Jennifer Lee.

The allure of Barbie has translated into a staggering accomplishment, amassing over $525 million in North America, effortlessly overtaking the domestic revenue of Frozen II, which stood at $477.4 million. Notably, only a mere 20 films have ever transcended the $500 million threshold within the United States.

Achieving this remarkable feat in just 22 days, Barbie has set the pace for box office milestones. To provide perspective, the acclaimed Top Gun: Maverick required 30 days to achieve the $500 million milestone, while The Super Mario Bros. film took 31 days, according to reports from Deadline. Since its debut on July 21, Barbie has seized the top spot at the US box office weekend after weekend.

Global Success: A New Echelon for Greta Gerwig

Greta Gerwig’s accolades transcend national boundaries, as she now reigns supreme as the highest-earning female director for a live-action film on the global stage.

Barbie’s global earnings have surged to an impressive $1.183 billion, vaulting beyond Captain Marvel, directed by Anna Boden and Ryan Fleck, which accrued $1.13 billion worldwide.

Barbie’s accomplishments are not confined to a national or global scale alone. In the chronicles of 2023’s cinematic accomplishments, Barbie shines as the second-highest-grossing film, trailing only The Super Mario Bros. Movie, which has garnered a phenomenal $1.35 billion.

The allure of Barbie is far from dwindling, as positive word-of-mouth continues to fuel its performance in theaters. Moreover, viewers can anticipate its streaming release on Max this coming fall, extending the magic to even wider audiences.

In the grand tapestry of cinema, Greta Gerwig and Barbie have not only rewritten records but also crafted a resounding tale of creative excellence and audience appreciation. Their joint ascent to unprecedented box office heights stands as a testament to the power of storytelling and the enduring charm of beloved characters.

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