Acclaimed actor and rapper Idris Elba has received an enormous land grant of 80 hectares in Zanzibar to establish a state-of-the-art film studio, promising to elevate Africa’s growing cinema industry to new heights. The picturesque Tanzanian island’s Minister of Investment, Shariff Ali Shariff, made the major announcement during the recent Zanzibar International Film Festival, touting the project’s potential to compete with global powerhouses like Hollywood, Nollywood, and Bollywood.
Elba, who has family roots in Sierra Leone and Ghana, has long championed developing African filmmaking through providing production infrastructure and platforms. This latest endeavor in Zanzibar comes as he pursues similar plans to build West African Studios in Ghana. “I’m dedicated to using my platform to foster movie magic on the continent,” Elba said.
Tanzanian leadership offered strong endorsements. “If successful, the project will benefit not only our country but all of eastern and central Africa,” remarked a Zanzibar presidency spokesperson. Minister Shariff echoed that the new studio could dramatically boost Tanzania’s film output. Discussions began last year when Elba met with President Samia Suluhu Hassan at the World Economic Forum.
Situated on the island of Unguja, the Fumba region was selected for its picturesque turquoise waters, white sand beaches and spice plantations, making it a top tourist destination and ideal filming oasis. The studio is projected to create jobs, highlight emerging talent and attract global productions – a major economic boost for the area.
By providing world-class production facilities, Elba’s studio aims to nurture African storytelling from development through distribution. It’s an initiative reflective of the rising trend of diasporic Africans investing in the continent’s burgeoning creative economy. As Zanzibar prepares its debut as a new content capital, the entertainment industry’s excitement is palpable. If successful, Elba’s visionary project could inspire similar studio endeavors across Africa.
Discussion about this post