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BBC Confronts Funding Crisis With AI Partnerships and Digital Push in Annual Overhaul

Public Broadcaster Pivots to Artificial Intelligence and Digital Platforms Amid Co-Production Drought

Naser Nahandian by Naser Nahandian
3 months ago
in Entertainment, Entertainment News
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The BBC has announced a 6% reduction in its content budget for the coming year amid what it calls an “unprecedented” funding squeeze, while unveiling plans to pursue AI collaborations, expand fact-checking operations, and prioritize digital platforms to counter declining co-production deals and shifting viewer habits.

In its 2024/25 Annual Plan published Monday, the broadcaster revealed content spending will drop by £150M ($200M) to £2.5B, attributing the cut to reduced partnerships with global streamers and a 1% annual decline in license fee payers.

Despite forecasting a surplus, the BBC reported a £33M deficit due to delayed restructuring costs, though license fee income rose to £3.9B following a government-mandated increase. The report warns that without intervention, maintaining current UK production levels will become “difficult” as international platforms dominate viewing.

AI Ambitions and Skepticism

Marking a strategic pivot, the BBC disclosed it will initiate talks with major AI firms—a first for the publicly funded network—after internal research found 90% of AI chatbot news responses contained inaccuracies, with half exhibiting “significant issues.”

While committing to AI pilots for faster translation services and automated subtitling, the corporation emphasized protecting intellectual property and maintaining human oversight. “Distortion occurs when AI scrapes incorrect or dangerous information,” the plan stated, pledging to “lead the debate on responsible AI use” alongside other news organizations.

Digital and Fact-Checking Expansion

The broadcaster plans aggressive moves into short-form video, aiming to grow its 28.6M Instagram followers and 7.4M TikTok audience to reach younger viewers and lower-income demographics. Its BBC Verify unit, launched in 2023 with 60 journalists, will become a daily digital offering with enhanced U.S. election coverage ahead of Donald Trump’s potential second term. A new schools program teaching media literacy is also slated for 2025.

On iPlayer, news prominence improvements have driven an 8% annual increase in weekly news viewers. The platform will now integrate live story streams and prioritize breaking news alongside documentaries, though its homepage currently buries news below categories like “Award-winning Comedy.”

Content Shifts and Controversies

The report highlights the BBC’s outsized role in UK production, noting 64% of Britons believe it authentically portrays their lives compared to 16% for Netflix. This comes as Netflix’s teen drama Adolescence—praised by PM Keir Starmer for tackling social media’s harms—outpaces BBC viewership.

Amid cost cuts, the corporation confirmed scrapping plans to sell ads on third-party podcast platforms after critics warned of “market distortion.” Former news chief James Harding had argued the proposal would “drain advertising away from journalism.” Podcasts will remain ad-free on BBC Sounds.

Regional production investments include Half Man, a new HBO co-created series from Baby Reindeer’s Richard Gadd. Director General Tim Davie stated the BBC must “evolve to support the wider industry” while delivering “value for all through journalism and storytelling.”

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