Consumer habits have changed, most notably online, due to the increased time people are at their homes. Retail tech is the solution to accelerate digitalization and meet these new needs. There are now more than 23,000 retail start-ups in the world, according to StartupCorner. Let’s look at 10 of them and see how they are transforming the retail sector.
Alexa, how is the weather today? No need to ask anymore to know what to wear. Vera, the Virtual Dressing Room app, recommends three outfits daily based on the weather. To make it work, users must take pictures of all the pieces in their closets beforehand. And artificial intelligence does the rest!
The app is complete and allows users to share their silhouettes with their community or take a photo in a store and get an outfit recommendation from their wardrobe. It is practical but also very trendy, in phase with the sustainable values of the moment.
Indeed, it allows you to capitalize on the clothes you own to optimize your wardrobe and thus consume differently. Nada Bargachi, who created the concept and co-founded it, is a specialist in fashion: she graduated from the IFM and has worked for New Look, Eram Group and Moa Paris.
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