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Warner Bros. Sets $38.7 Million Retention Pool as Netflix Takeover Advances

Warner Bros. Discovery’s board approves a $38.7 million cash bonus pool to hold executives through Netflix’s planned acquisition and the Discovery Global spin-off, while regulators and senators prepare an antitrust fight.

Naser Nahandian by Naser Nahandian
10 months ago
in Entertainment, Entertainment News, Movies
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Warner Bros. Discovery has approved a $38.7 million transaction bonus pool to lock in key executives through Netflix’s planned takeover of the company’s studio and streaming operations and the spin-off of its linear TV networks into a new entity called Discovery Global. The retention plan, disclosed in a securities filing, aims to keep senior managers in place while the merger and separation move through a lengthy regulatory and operational process.

According to the filing, selected employees can receive cash awards from the pool, with individual bonuses capped at 150% of base salary. Payouts hinge on employees remaining with the company through the completion of the merger and the separation, and those who shift into the “SpinCo” business after the carve-out will receive awards tied to that side of the transaction. New executives hired before closing can also qualify, with their grants set in consultation with Netflix, underscoring how closely the buyer is already shaping Warner Bros. Discovery’s leadership incentives.

Chief executive David Zaslav is excluded from the new bonus program. His pay is governed by an amended employment agreement adopted in November, which keeps his base salary at $3 million but sharply cuts his target annual cash bonus once the separation or a reverse spinoff of Discovery Global is complete. The deal shifts more of his compensation into equity grants and preserves a large existing stock-option package, aligning his upside with the success of whatever structure emerges by the end of 2026.

Netflix has agreed to acquire Warner Bros. Discovery’s film and streaming assets — including Warner Bros. Pictures, HBO, HBO Max and DC — in a transaction valued at roughly $80 billion, while networks such as CNN and Discovery Channel are slated to be spun into Discovery Global. The company previously announced a tax-free split into two publicly traded firms to sharpen strategic focus; regulators now must weigh that plan alongside the merger, which the companies expect to close in 12 to 18 months and which places Discovery Global’s launch in the third quarter of 2026.

The bonus pool lands as political and industry scrutiny intensifies. Senator Mike Lee, the top Republican on the Senate antitrust subcommittee, has warned that the deal carries “a lot of antitrust red flags” and said a congressional hearing is “almost certain,” while Senator Elizabeth Warren has branded the tie-up a “nightmare” for consumers and workers. Film exhibitors and unions raise alarms about a single streaming giant controlling both Netflix’s vast platform and Warner’s franchise library, from DC superheroes to “Harry Potter.”

Inside Warner Bros. Discovery, Zaslav has tried to calm nerves, telling employees at a town hall that Netflix wants to “keep most people” and that HBO Max will continue as a standalone service, even as the buyer targets billions in cost savings. Against that backdrop, the new cash awards function as both a reward for steering an unprecedented media consolidation and a financial cushion for executives asked to stay put while regulators, politicians and rivals fight over what the future of streaming should look like.

Tags: NetflixWarner Bros.
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