The South Korean film market produced mixed results this week, indicating persistent volatility. Local projects performed well, although they struggled to sustain the recent box office revival trend.
The firefighter drama “The Firefighters” was the weekend’s biggest hit. Directed by the renowned Kwak Gyeong-Taek, the film grossed $4.3 million and had 657,124 admissions, accounting for 41.9% of the market. Its captivating story follows a rookie firefighter and a seasoned veteran as they navigate rescue operations’ emotional and physical challenges, emphasizing themes of heroism and sacrifice.
Despite this local success, the overall box office performance revealed major challenges for the industry. The top ten films collectively earned less than $10 million, a significant drop from last week’s $16 million. This drop indicates ongoing difficulties in keeping audiences engaged.
Disney’s animated sequel “Moana 2” maintained its strong international appeal in second place, earning $2.5 million and 389,500 admissions. The film remains popular with local audiences and has a total earnings of $17.6 million in South Korea.
The musical “Wicked” finished third, grossing $930,195 from 131,530 admissions, for an 8.8% market share. Its earnings now stand at $11.7 million, demonstrating the enduring appeal of Broadway-inspired films.
Several new releases also had an impact. The Korean comedy “About Family,” about an elite medical student who becomes a priest, debuted on December 11 and quickly rose to fourth place with $650,354 over the weekend, totaling $1.1 million.
Meanwhile, the sports drama “One Win,” starring Korean superstar Song Kang-ho, finished fifth with earnings of $253,903, bringing its total to $1.7 million. The mystery thriller “Hidden Face” and the Cannes-winning “The Substance” maintained a modest market presence.
A notable addition this weekend was the documentary “First Lady,” which delves into the scandals surrounding Kim Keon-hee, the wife of impeached President Yoon Suk Yeol. Released amid political tension, it opened in eighth place with $227,357, reflecting public interest in political narratives.
As the year approaches, the South Korean film market continues to navigate a complex landscape, balancing strong local storytelling with international cinematic offerings.
